The latest addition to the company’s mid-tier category, leaves no room for compromise on quality and reliability
Dubai, 21 June 2023 – vivo, a global leading technology company, has launched its newest midrange smartphone, the vivo V29 Lite 5G, which puts heavy focus on build quality and reliability, with a feature set adapted to real-life usage scenarios: Starting with a 64-megapixel optically stabilised main camera, 120Hz eye-protection AMOLED screen, as well as 44-Watt fast charging of the large 5000 milliamp battery, ensuring carefree usage over a full day. In addition, the V29 Lite brings the Extended RAM feature for smooth multitasking, IP54 water and dust resistance, as well as a sleek design.
Commenting on the launch, Saeed Klaib, Director of Communications at vivo Middle East and Brand Manager at vivo Saudi Arabia, stated: We are thrilled to introduce our customers to our latest smartphone, the V29 Lite, a true embodiment of vivo’s unwavering commitment to quality and reliability. With meticulous attention to detail, we have launched a device that seamlessly integrates into our customers’ lives, empowering them to connect, create, and explore. At vivo, we remain dedicated to delivering unparalleled experiences for our customers.”
Keeping the promise of putting camera first
The vivo V29 Lite 5G features a main 64-Megapixel anti-shake main camera, whose optical image stabilisation is on hardware level with flagship devices. Thanks to its high resolution and steadiness in hand, it offers outstanding photography and videography in nearly all light conditions; Consumers can take stunning photos and videos with ease, whether it’s in bright daylight, or in dimly lit environments. The main camera sensor is supported with a two megapixel Bokeh as well as two megapixel Super Macro Camera, which contribute to the overall picture quality, and support consumers creativity, thanks to clever image post-processing and features such as the Night Portrait Scene, Bokeh Flare Portrait, Multi-Style Portrait, Flash Portrait or the Double Exposure, which enables capture of layered photos with the subject in front, and natural scenery or indoors in the background.
Vloggers will appreciate the embedded Dual-View Video feature, which enables capture of video scenes using the 16 Megapixel front and back cameras at the same time, as well as record eye-catching videos with the Cinematic Aspect Ratio and Cinematic Filters.
Immersive, eye-protective display, on par with flagships
The V29 Lite brings a 120Hz AMOLED screen with 300Hz touch sampling rate, which ensures smooth and responsive touch input, while the eye-protection feature with 2160Hz pulse-width modulation, reduces eye strain and fatigue during extended use. Its peak brightness is 1300 nits, and supports super clear Full HD+ resolution, as well as DCI-P3 wide colour gamut. It’s 60-degree curvature on both sides contributes to a comfortable grip, blending smoothly with the frame, and at the same time significantly reducing colour distortion on the edges, which is a common problem for ultra-large, curved screens.
Battery and performance, which support use with confidence
Another feature which was previously reserved for flagship devices is super-fast charging. The latest in the vivo V series brings a large 5000 milliamp battery that can last easily more than a day, making it perfect for busy individuals who are always on the go. The 44W vivo FlashCharge feature makes topping up the battery a breeze, surpassing even the capabilities of the vivo flagship X60 Pro, which charged with 33W.
The Extended RAM 3.0 feature ensures smooth multitasking, allowing users to switch between up to 36 simultaneous apps without lag or delay, by “borrowing” up to 8GB of memory from the available storage, in addition to the existing 12GB RAM. This feature is especially useful for those who use their phones for work or infotainment. Making sure the device has “enough poke” is the Qualcomm Snapdragon 695, which enables reliable 5G internet connectivity. On the other hand, thanks to its 8-core CPU architecture and 6-nanometre process, this system-on-chip ensures lower power consumption and longer battery life.
The V29 Lite has been extensively tested in company R&D testing labs during trial production. Tests included resilience testing of the casing to daily scratches; The devices have been drop tested 32,000 times using different angles, tested in extreme environments between -20 and +50 Celsius, and put in storage between -40 and +75 Celsius. The USB ports have been tested by 6,000 times plugging and un-plugging, and the IP54 rating makes it resistant to dust and water splashes from all angles, so it’s not afraid to get stuck in daily dirty or wet situations.
The sleek design of the V29 Lite is available in two colour options, the discreet and stylish Flare Black, and an expressive summer shade of Dreamy Gold. Both colours come with a nano-scale photo etching patterns on the back cover, for a sleek look and feel, and thanks to thickness of just 7,89 millimetres, and 177 grams weight, they won’t add bulk or weigh down a pocket or a purse.
It runs the latest vivo Funtouch OS 13 based on Android 13 operating system, which brings a smooth and personalised user experience and support for favourite apps and games. Consumers will also be able to rely on three years guaranteed software updates, including maintenance releases and security updates, as well as two major build updates of the Android operating system.
The V29 Lite is available now at vivo retailers, operators, official digital channels in a 12GB RAM (with 8GB extended RAM) + 256GB Storage guise, at a price of AED 1299.
vivo is a technology company that creates great products based on a design-driven value, with smart devices and intelligent services as its core. The company aims to build a bridge between humans and the digital world. Through unique creativity, vivo provides users with an increasingly convenient mobile and digital life. Following the company’s core values, which include Benfen*, user-orientation, design-driven value, continuous learning and team spirit, vivo has implemented a sustainable development strategy with the vision of developing into a healthier, more sustainable world-class corporation.
While bringing together and developing the best local talents to deliver excellence, vivo is supported by a network of R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai and Xi’an, focusing on the development of state-of-the-art consumer technologies, including 5G, artificial intelligence, industrial design, imaging system and other up-and-coming technologies. vivo has also set up an intelligent manufacturing network (including those authorized by vivo), with an annual production capacity of nearly 200 million smartphones. As of now, vivo has branched out its sales network across more than 60 countries and regions and is loved by more than 400 million users worldwide.
*“Benfen” is a term describing the attitude on doing the right things and doing things right – which is the ideal description of vivo’s mission to create value for society.