February 2021
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Mindware Signs VAD Agreement with Google

Mindware Signs VAD Agreement with Google

Mindware, a regional leader in Value Added Distribution, today announced that it has signed a distribution agreement with Google. The VAD will promote and market the vendor’s innovative thermostats product line in the United Arab Emirates (UAE) through its extensive channel partner ecosystem.

Elaborating on this latest vendor partnership, Nicholas Argyrides, General Manager – Gulf at Mindware commented, “Being a leader in web services since its launch over two decades ago, Google is now an established household name. Over the years, the company has developed a high degree of expertise in artificial intelligence, an area that is radically and positively impacting the way we live and work. Accordingly, the vendor has been regularly introducing a highly successful portfolio of consumer devices, featuring the confluence of AI and of IoT. The Google Nest Thermostats are a flagship product line, providing an unmatched experience to users at home.”

“Our partnership with Google is in line with our commitment of introducing best-of-breed technologies into the Middle East market. Needless to say, such exceptionally unique products are bound to capture the imagination of techno-savvy consumers across the country. We are eager to work closely with the vendor and our partners in putting together a strategic action plan, aiming for the same success that Google has experienced in other markets across the globe,” he added.

Google’s Nest Thermostat is a smart appliance that is user-friendly and can save considerably on electricity and cooling bills. The thermostat which takes 30 minutes or less to install, is easy to control and program from anywhere with the Google Home app. The revolutionary Nest Learning Thermostat is the first thermostat to get “ENERGY STAR” certified. It learns what temperature ranges an individual typically chooses and automatically adapts, building a schedule based on personal preferences and user habits.

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