- Carrefour, owned and operated by Majid Al Futtaim in the UAE has launched “Cookit Yourself” — a curated recipe box created to bring a hassle-free cooking experience to customers’ kitchens.
- The Cookit Yourself box is packed with pre-portioned fresh Carrefour ingredients and step-by-step chef-inspired recipes, designed to encourage people to cook and enjoy a meal at home without having to purchase separate ingredients.
- Carrefour’s Cookit Yourself boxes are available online and in-store at selected stores across the UAE and offer customers the choice of seven different balanced meal options ranging from much-loved ethnic dishes to vegetarian options.
- Designed to simplify cooking without compromising on taste or quality, each box comes with an easy-to-cook recipe serving two that can be prepared in about 30 minutes by following a visual recipe card with bonus chef’s tips, or online through Cookit Yourself’s dedicated videos on Carrefour’s YouTube channel.
Carrefour and Central Kitchen
- What is Cookit Yourslef and what does it include?
Cookit Yourself is a curated recipe box created to bring a hassle-free yet tasty and wholesome cooking experience to customers’ kitchens. Which includes:
- Pre-portioned fresh Carrefour ingredients and step-by-step chef-inspired recipes, designed to encourage people to cook and enjoy a meal at home without having to purchase separate ingredients, and in turn minimise wastage, with a choice of seven different flavorsome multi-ingredient meal options to choose from.
- Each Cookit Yourself box comes with an easy-to-cook recipe serving two that can be prepared in 6 steps in as little as 30 minutes by following a visual recipe card with bonus chef’s tips, or online through Cookit Yourself’s dedicated videos on Carrefour’s YouTube channel.
- Recipes
- Chicken and mushroom tagliatelle
- Salmon teriyaki salad
- Sweet and sour chicken
- Kerala style prawns
- Aubergine masala
- Dawood basha
- Festive turkey
- Storage and sourcing
- The ingredients should be refrigerated between 2oC – 4o Storage instructions will always be mentioned on the box.
- Product cost and offering
- Cookit Yourself boxes are sold individually from AED 25 to AED 70 and do not require a subscription. They can be purchased from selected Carrefour stores across the UAE, or delivered via online purchase.
- Each box contains (2) servings.
- Calorie count per gram for the recipe is mentioned on the box and is in line with the municipality requirements.
