Working hard to appreciate and acknowledge the healthcare community responding to COVID-19, Skechers donated over 6,000 shoes worth AED 1.2 Million to the frontline healthcare workers fighting the global pandemic. The shoes will be distributed in hospitals and healthcare systems of Abu Dhabi Health Services Company (SEHA). The medical centres included Tawam Hospital, Corniche Hospital, Al Dhafra hospitals, Sheikh Shakhbout Medical City (SSMC), Sheikh Khalifa Medical City (SKMC), Ambulatory Healthcare Services (AHS), Al Rahba Hospital, Mafraq Hospital, Al Ain Hospital & SEHA Kidney Care (SKC) centres.
Besides this, Skechers offered a 25% discount for all healthcare workers associated with SEHA & DHA as a gesture of appreciation.
Mr. Amer Aidi, Group Marketing and Communications Director, SEHA said, “Mobilizing strategic collaborations has played a critical role in the UAE’s COVID-19 response. Engaging with partners like Skechers for the benefit of our healthcare professionals reflects the spirit of solidarity in the UAE, making the country truly special. We highly appreciate this meaningful gesture from the Apparel Group that acknowledges the contribution of our frontline heroes.”
As a pioneer in casual footwear, our goal as a brand has always been to keep people comfortable in their own shoes and now, in the face of adversity, there are certain individuals who need that comfort now more than ever. They are undoubtedly the healthcare workers, who relentlessly serve humanity through the toughest of times. Healthcare workers have our deepest respect, and we are humbled to be able to show them some love during this unprecedented time.
Skechers is pleased to gift a free pair of shoes to the healthcare workers of Abu Dhabi Health Services Company (SEHA) on the frontlines of the on-going situation. Skechers shoes are designed for lifestyle & performance and are known for their style, innovation, quality & comfort, which is an advantage for the healthcare workers. These shoes not only provide ease on the feet, but also ease on the mind.
A multi-billion-dollar, award-winning global brand, Skechers designs and develops lifestyle and performance product known for style, innovation, quality and comfort. Along with its diverse footwear offering, the Company’s head-to-toe collections for men, women and kids include a growing range of apparel and accessories.
With international business representing more than half of its total sales, Skechers has product available in more than 170 countries and significant opportunities for continued expansion worldwide. The Company sells its collections through third-party wholesale partners and directly to consumers via more than 3,550 Skechers retail stores and e-commerce platforms.
About Apparel Group LLC
Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, the Apparel Group caters to thousands of eager shoppers through its more than 1750+ stores and 75+ brands across all platforms employing 17,000 multicultural staff covering four continents.
Apparel group has carved its strong presence not only in the UAE, Kuwait, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines
Apparel Group Operates Brands from around the world, originating from USA, Canada, Europe, Australia, Asia and include leading names in Fashion, Footwear & Lifestyle such as Tommy Hilfiger, Charles & Keith, Skechers, Aldo, Nine West, Aeropostale, Jamie’s Italian to name a few and other key brands include Tim Hortons, Cold Stone Creamery, Inglot, Rituals etc..
The Apparel Group owes its amazing growth to the vision and guidance of its dynamic Chairman, Nilesh Ved, who has taken the company from strength to strength since its inception in the last two decades. www.appareluae.com
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