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NEW CONSTRUCTIONS AND SOLUTIONS CREATE NEW WAYS AND ATTITUDES. GIORGIO ARMANI’S

NEW CONSTRUCTIONS AND SOLUTIONS CREATE NEW WAYS AND ATTITUDES.

DESIGN QUEST HAS ALWAYS EXPRESSED THE DESIRE TO MATCH CHANGING TIMES AND NEEDS WITH THE

CONCEPT OF ENDURING ELEGANCE AND PERTINENCE. THE FLUIDITY OF A JACKET CUT LIKE A CARDIGAN,

COMBINED WITH TROUSERS HEMMED AT THE CUFFS, AND A VELVET TURTLENECK SWEATER, BRINGS

THE SPIRIT OF FORMALITY INTO THE MODERN DAY.  THE RELAXED TAILORING SOFTENS THE PRECISION

OF NERHU JACKETS, THE APLOMB OF WRAP-AROUND COATS WITH SHAWL COLLARS, AND OVERCOATS STRIPED IN THE STYLE OF BLANKETS.

EVERYTHING HAS BEEN STRIPPED DOWN TO ITS ESSENCE, AND IS NOW LIGHTWEIGHT, FREE OF ANY

RIGIDITY, IN A NARRATIVE THAT FINDS ITS TONE IN THE DIRECT RELATIONSHIP BETWEEN THE CLOTHING AND

THE PERSON. ARMANI’S FASHION EMBRACES THE MAN, ENHANCING HIS PERSONA. THE SENSATION OF

TOUCH IS CONSTANTLY STIMULATED, IN A JOURNEY THAT THIS SEASON BEGINS WITH THE WARM HAND

OF DENSE, MOUNTAIN WOOL, JACQUARD MATTING AND BOUCLÉ, AND ENDS IN THE SILKY BRILLIANCE

OF VELVET. THE COLOUR RANGE INCLUDES NATURAL TONES OF KHAKI GREEN, SAND, EARTHY BROWN

AND GREY THAT PLUNGE INTO DEEP SHADES OF BLACK AND BLUE. SQUARE DOTS AND ABSTRACT DROPS

OF PAISLEY RECALL SUGGESTIONS THAT ARE EXOTIC AND IMPALPABLE, YET LINGERING.

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