July 2020
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Lenovo DCG Partners with Logicom Distribution Ltd  for Enhanced Product and Service Delivery Across the Middle East

Lenovo DCG Partners with Logicom Distribution Ltd

Dubai, UAE – 02 July 2020: Lenovo Data Centre Group (DCG), a technology leader in Intelligent Transformation, today announced a strategic partnership with Logicom Distribution. An arm of Logicom Group, the firm specializes in the distribution of technology products and services and will now distribute Lenovo DCG’s portfolio of hard and software products and services across the Middle East.

Under the new distribution agreement, which marks one of Lenovo’s largest announcements in the Middle East since Lenovo’s acquisition of IBM’s x86 server business, Lenovo DCG has enhanced its presence across the region while Logicom has expanded its portfolio of leading technology companies.

“Lenovo is uniquely positioned to help our business partners, and customers meet diverse requirements in the enterprise market. Through smarter data centre solutions and our open ecosystem of partnerships with leading IT providers, Lenovo DCG is able to provide robust, reliable and personalised solutions for any business requirement. The partnership marks us entering a new phase of expansion in which we will be leveraging Lenovo DCG’s wide offering and link it to Logicom’s strong foothold in the region to support our customers’ digital transformation journey. Joining forces will drive value and incremental growth for our customers, which remains our top priority. We are very excited about the partnership and are looking forward to entering a productive, long-term relationship with Logicom,” said Dr. Chris Cooper, General Manager of Lenovo DCG.

“Entering this partnership with Lenovo DCG is an important step in growing our portfolio of partners that offer the world’s most innovative and advanced technology products and services. Lenovo DCG’s will be a great addition to our constantly growing distribution platform. We are looking forward to a fruitful and long-term relationship with our partners,” Spiros Rafailovits, General Manager UAE & Gulf at Logicom Distribution, said.

As a leading technology company, Lenovo will be able to enhance its physical presence in 16 countries from sales to office spaces and inventories, while contributing to different market economies and maintaining a strong competitive advantage.

About Lenovo

Lenovo (HKSE: 992) (ADR: LNVGY) is a US$50 billion Fortune Global 500 company, with 63,000 employees and operating in 180 markets around the world.  Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society. By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world. To find out more visit https://www.lenovo.com, follow us on: LinkedIn, Facebook, Twitter, YouTube, Instagram, Weibo and read about the latest news via our StoryHub.

About Logicom Distribution

Logicom Distribution is a leading Distributor of Technology Solutions and Services covering a wide geography in Europe, Middle East and North Africa. It is a member of the Logicom Group (Logicom Public) which is headquartered in Cyprus and listed on the Cyprus Stock Exchange since 2000.

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