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HINO leads Japanese commercial vehicles with 47% market share UAE

HINO leads Japanese commercial vehicles with 47% market share UAE

The Al-Futtaim company grew by around 300% in the past 5 years

Dubai, United Arab Emirates, 24 June, 2020: Al-Futtaim HINO, an Al-Futtaim Automotive company that exclusively franchises light, medium and heavy duty HINO trucks in the UAE, announced today that it has increased its market share by around 300% in the past 5 years, growing from 12% in 2015 to lead the market with 47% as of May 2020.

In the last five years, HINO has established an excellent foothold in the overall FMCG, waste management, logistics, construction  and petrol delivery industries. More recently, it has registerd a growth of 23% in the last twelve months, thanks to its increased sales in the FMCG and goods delivery operators sectors.

Ramez Hamdan, General Manager, Al-Futtaim HINO, said, “Our market dominance today would not have been possible without the collective effort and dedication of our highly talented team, who have worked tirelessly to grow this promising business from where we started five years ago to this remarkable achievement we see today, despite some of the most challenging market conditions. This commitment paired with our partnership approach to our clients and delivery of a fast and dependable aftersales support stands us in good stead to continue on this trajectory for the coming years.”

Looking ahead to the next six months, the company is expecting a steady performance in the second half of this year, with an increased focus on its aftersales total support concept where experts from Al-Futtaim HINO team provide eco-driving training to their partners’ drivers to help them optimize total cost of truck ownership and contributing to the bottom line. These training help fleet owners improve fuel efficiency, minimise the cost of wear and tear, reduce service and maintenance costs as well as insurance premiums and decrease the risk of major road accidents.

About Al-Futtaim HINO

HINO Motors Ltd, a subsidiary of Toyota Motor Corporation, was founded in 1910 and established as a separate company in 1942. Under the HINO brand, HINO Motors Ltd. represents the Toyota Group in the global market for trucks and buses. Worldwide sales of HINO trucks and buses total about 100,000 vehicles a year.

In the UAE, HINO is exclusively distributed by Al-Futtaim’s Commercial Vehicle Division, an Al-Futtaim Automotive Group company, a conglomerate of motoring-related businesses, franchising some of the world’s most-recognised automotive brands and services across the Middle East, Asia and Africa.

The HINO line-up in the UAE consists of light duty HINO300 series, medium duty 500 series and heavy duty 700 series.

About Al-Futtaim Automotive

Al-Futtaim Automotive, one of the main four operating divisions within the UAE-based Al-Futtaim Group of companies, is a conglomerate of motoring-related businesses, franchising some of the world’s most-recognised automotive brands and services.

Operating in several countries across the Middle East, Asia and Africa and empowered by around 11,000 associates, the UAE-headquartered Group’s services span across distribution of new and used vehicles, manufacturing, leasing, logistics and aftersales.

Ranging from passenger cars to SUVs, commercial vehicles, industrial and construction equipment as well as motorbikes and quads, Al-Futtaim Automotive Group offers an integrative customer-centric experience for motorists, fleet operators and contractors alike, and strives to become the leader in tailor-made mobility solutions.

About Al-Futtaim

Established in the 1930s as a trading business, Al-Futtaim today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates.

Structured into four operating divisions; automotive, financial services, real estate and retail; employing more than 42,000 employees across 25 countries in the Middle East, Asia and Africa, we partner with over 200 of the world’s most admired and innovative brands.

Al-Futtaim’s entrepreneurship and relentless customer focus enables the organisation to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration, integrity; Al-Futtaim continues to enrich the lives and aspirations of our customers each and every day.

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