Carrefour has partnered with the Emirates Red Crescent to provide families across the UAE with boxes of essential food items during the Holy Month
Dubai, UAE, 12 May 2020: Carrefour, operated by Majid Al Futtaim, has launched a donation campaign across its UAE stores that invites shoppers to provide boxes of essential Ramadan items to families in need during the holy month. In partnership with the Emirates Red Crescent charity, the initiative encourages customers to purchase boxes worth AED 50 or AED 100 online or in Carrefour stores across the UAE.
Each box contains essential items, such as sunflower oil, rice, sugar, juice, and lentils. The boxes will be distributed weekly by the Emirates Red Crescent to those most in need to help ensure they are able to enjoy an authentic Ramadan without worrying about their next meal.
Philippe Peguilhan – Country Manager, Carrefour UAE, at Majid Al Futtaim Retail, said, “During a month devoted to empathy and understanding, we are humbled to play our part in strengthening the community. Our collaboration with the Emirates Red Crescent aligns with our approach to supporting people, especially during difficult times. This campaign aims to distribute the donated boxes on behalf of our customers for their convenience and peace of mind, while encouraging them to share in the generosity. We want the community to know that Carrefour is here for them and we hope we can help as many families as possible this Ramadan.”
A portion of the Carrefour boxes will be donated to the Mohammed bin Rashid Al Maktoum Global Initiatives to support its ‘10 million meals’ campaign, which provides meals to low-income families affected by the coronavirus pandemic this Ramadan.
Carrefour is one of the largest hypermarket and supermarket chains in the world. The brand was launched in the region in 1995 by Majid Al Futtaim, which is the exclusive franchisee to operate Carrefour in over 30 countries across the Middle East, Africa, and Asia. Today, Majid Al Futtaim operates over 300 Carrefour stores, serving more than 750,000 customers daily and employing over 37,000 colleagues.
Carrefour operates different store formats, as well as multiple online offerings to meet the growing needs of its diversified customer base. In line with the brand’s commitment to provide the widest range of quality products and value for money, Carrefour offers an unrivalled choice of more than 100,000 food and non-food products, and an exemplary customer experience to create great moments for everyone every day.
About Carrefour in UAE
Carrefour was launched in the UAE in 1995. Today, Carrefour operates 32 hypermarkets and 74 supermarkets, employing more than 10,000 colleagues.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 16 international markets, employing more than 44,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.
Majid Al Futtaim owns and operates 27 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighbourhood centres, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in a number of markets across the Middle East, Africa and Asia, operating a portfolio of more than 300 outlets.
Majid Al Futtaim operates more than 500 VOX Cinemas screens and 37 Magic Planet family entertainment centres across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai, iFly Dubai and Ski Egypt, among others. The Company is parent to the consumer finance company ‘Najm’, and a Fashion and Home retail business representing international brands such as Abercrombie & Fitch, AllSaints, lululemon athletica, Crate & Barrel and Maisons du Monde. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management. The Company also owns the rights to The LEGO Store and American Girl in the Middle East.
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